Toy Recall Tests Mattel It
Quelch admires the way Mattel is handling the public relations surrounding the recall but notes that the company has to be careful. "The last thing Mattel wants to do is have millions of products handed to retailers, which causes a huge logistics ... [... more]
CIO |
Mattel Toys' Hot Wheels Division Turns 30
Its Legends to Life series, for instance, takes the Hot Wheels experience up to a much larger size and a much older audience. The 1:24-scale cars incorporate audiotapes and spinning tires--they actually move in time with the audible roar of the ... [... more]
Popular Mechanics |
Buy A Designer Barbie Doll
Know that Mattel has a Designer Barbie doll collection that began in 1990. Several dolls are added each year to the collection by different designers. The 1999 designers are Byron Lars, Bob Mackie, Nolan Miller, Todd Oldham and Vera ... [... more]
eHow |
Buy "Toy Story 2" Gifts
Catch the action with all-new action figures by Mattel: Shifty Shootin' Prospector ($8), the Woody & Bullseye Rough Riders gift set ($15), a Buckin' Bronco Bullseye ($8), and the very convertible Micro Spaceship/Al's Toy Barn Playset ... [... more]
eHow |
Mattel Hot Wheels 1:18-Scale Enzo Ferrari
The moment of truth is at hand. A bunch of Ferrari staffers--all in bright red jumpsuits, of course--pull the wraps off the car, which has been sitting quietly in a corner. They push the red screamer to center stage and the onslaught of camera ... [... more]
Popular Mechanics |
How Barbie.Com Got All Dolled Up
"A lot of sites out there are designed from an adult perspective," said Christina DeRosa, the vice president of website and media content for Barbie/Girls' Division. The preteen board of directors helped Mattel (MAT) and its partners, ... [... more]
Wired |
Mattel 1 Vs. 100 DVD Board Game
 * 1 Vs. 100 DVD board game, based on hit NBC show
* Players compete against 100 Mob members and answer trivia questions that range from easy to difficult
* Contestants can compete against a home Mob of other players, or be in the home Mob
* Includes DVD g ... [... more]
$29.95
Amazon.com |
Buy The Fisher-Price Viewmaster And Reels
on 8/30/2007 Hello, I am looking for advice on a view master projector i found at a garage sale for my kids (super show projector, mattel, year 1999, model 35588). After changing the bulb the picture was very blurry. The plastic lens is a little ... [... more]
eHow |
Mattel Barbie Top Model Doll
* Barbie is ready to be the next Top Model
* ModelMuse body has 12 points of articulation
* Two outfits for mix and match fashion fun
* Includes accessories
* Measures 13 inches tall
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$29.95
Amazon.com |
Mattel Magic 8 Ball
* The original Magic 8 Ball has all the answers you need
* Ask any question, turn over the Magic 8 Ball, and you'll get its answer
* Answers questions about romance, friendships, school, work, and more
* Great fun for kids and adults
Ever wish you could s ... [... more]
$7.99
Amazon.com |
Mattel Barbie Fashion Fever Styling Heads
* Two dolls for twice the fun
* Over 50 accessories included
* Accessories can be worn by the dolls or you
* Use your own accessories for even more creative styles
* 15" tall
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$49.95
Amazon.com |
Mattel Matchbox 360 Pop-Up Pirate Island
* Four play areas include a pirate ship, Croc Cove, the forbidden inland, and the treasure lagoon
* Comes with a crocodile, firing gun, pirates, treasure, and Matchbox car
* Totally portable and storable
* No assembly required
* Open set measures 10.75&qu ... [... more]
$39.95
Amazon.com |
