What's Behind Google's Purchase Of Applied Semantics?
To some degree, the DomainPark program can be considered contextual advertising. Applied Semantics recently moved more decisively into the contextual space last October, when it launched the AdSense program. The program places paid listings into ... [... more]
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Default Semantics: Foundations of a Compositional Theory ...
 In this pioneering book Katarzyna Jaszczolt lays down the foundations of an original theory of meaning in discourse, reveals the cognitive foundations of discourse interpretation, and puts forward a new basis for the analysis of discourse processing. She ... [... more]
$49.95
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Formal Semantics
This accessible introduction to formal, and especially Montague, semantics within a linguistic framework, presupposes no previous background in logic, but takes students step-by-step from simple predicate/argument structures and their interpretation to ... [... more]
$120.00
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Contextual Advertising In Context, Part 1
Another contender in the contextual advertising space is Applied Semantics (formerly Oingo). Last October, the company launched its AdSense program which places paid listings into Web pages by analyzing the content, then selecting the ads that ... [... more]
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Making Sense Of Adsense... Et Al. - Clickz - Print Article
Overture's Content Match has its roots in the company's tests with Applied Semantics (purchased by Google) and in nonsearch areas of major portals. Recently, Overture officially rolled out content inventory with major partners such as MSN, ... [... more]
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Semantics in Business Systems: The Savvy Manager's Guide ...
Semantics in Business Systems begins with a description of what semantics are and how they affect business systems. It examines four main aspects of the application of semantics to systems, specifically: How do we infer meaning from unstructured ... [... more]
$45.95
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Situating Semantics: Essays on the Philosophy of John ...
John Perry, Henry Waldgrave Stuart Professor of Philosophy at Stanford University, is one of a handful of contemporary analytic philosophers to combine the focused approach of most current work in analytic philosophy with the more expansive systems- ... [... more]
$40.00
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Questions in Dynamic Semantics, Volume 17 (Current ...
The study of questions and answers is challenging for various fields of theoretical linguistics, logic, analytical philosophy, and more recently computer science. Research into questions and answers addresses old and raises new and important questions ... [... more]
$120.00
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Donald Davidson's Truth-Theoretic Semantics
The work of Donald Davidson (1917-2003) transformed the study of meaning. Ernie Lepore and Kirk Ludwig, two of the world's leading authorities on Davidson's work, present the definitive study of his widely admired and influential program of truth- ... [... more]
$75.00
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The Semantics of Polysemy: Reading Meaning in English ...
This book, addressed primarily to students and researchers in semantics, cognitive linguistics, English, and Australian languages, is a comparative study of the polysemy patterns displayed by percussion/impact ('hitting') verbs in English and Warlpiri ( ... [... more]
$165.20
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Lexical Semantics: The Problem of Polysemy
Lexical ambiguity presents one of the most intractable problems for language processing studies and, not surprisingly, it is at the core of research in lexical semantics. Originally published as two special issues of the Journal of Semantics, this ... [... more]
$81.00
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Semantics: A Reader
Semantics: A Reader contains a broad selection of classic articles on semantics and the semantics/pragmatics interface. Comprehensive in the variety and breadth of theoretical frameworks and topics that it covers, it includes articles representative of ... [... more]
$45.00
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