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Strategic partnering. (business partnerships)(includes ...

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This digital document is an article from Chief Executive (U.S.), published by Chief Executive Publishing on November 1, 1995. The length of the article is 5982 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser. From the supplier: The latest executive roundtable discussion co-sponsored by Chief Executive magazine and Ernst & Young LLP focused on strategic business partnerships. These partnerships are different from traditional forms of partnership such as joint ventures, licensing agreements, technology exchange and shared marketing arrangements in that strategic partnering involves the sharing of crucial business resources, such as proprietary information or core competencies. Strategic alliances are increasing because the new competitive landscape requires resources and flexibility that companies do not have on their own. More than 90% of the roundtable participants reported that their organizations participate in strategic partnerships. Discussants included Comsat CEO Bruce Crockett, Rockwell Automation CEO Jodie Glore, VF CEO Mackey McDonald, Florida Power CEO Allen Keesler and Estee Lauder Pres. Jeanette Wagner. Citation Details Title: Strategic partnering. (business partnerships)(includes related articles)(CE Roundtable)(Panel Discussion) Author: David Buerger Publication: Chief Executive (U.S.) (Magazine/Journal) Date: November 1, 1995 Publisher: Chief Executive Publishing Issue: n108 Page: p52(9) Article Type: Panel Discussion Distributed by Thomson Gale

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